Born in China in 2020, PALACE IDENTITY® proudly incorporates the charm of Chinese culture into modern product design, applying the groundbreaking cosmetic technology, fusing with Hanfang (ancient Chinese prescription) to explore authentic makeup experiences. Blending classical oriental beauty concepts with modern aesthetics, PALACE IDENTITY® is the most characteristic Chinese makeup brand.
International Designers
PALACE IDENTITY cooperates with French designer ELIE PAPIERNIK
to interpret impressions of China from an international perspective.
Central Academy of Fine Arts (China’s CAFA)
In-depth study of oriental arts and color aesthetics vitalize authenticity of oriental beauty.
PALACE IDENTITY® cooperated with China's Shanxi History Museum , drawing inspiration from the Tang Dynasty living style and launched the Memories of Tang Collection. Featuring gilt art and drinking culture, the collection truly delivers Chinese elegance in many senses.
There are two main reasons for cakey foundation, one is that the skin is dehydrated, and the other is that the chosen foundation is too dry hence not suitable for your skin. Dry skin can cause a cakey look. When the skin...
What do you value most when choosing lipstick? Most choose the shade according to the skin tone, and then? After all, the color difference on the lips is very subtle. There are so many other factors such as different lipstick...
"Why you always hear different voices on the same liquid foundation? Some highly praise it while others strongly disagree. That’s due to different skin textures and skin care routines. Some have dry skin, when apply foundation before the dry skin...
All cosmetics has its PAO and shelf life. For instance, a bottle of foundation, mostly in 20ml-30ml, some worry they will be expired before being used up. So let’s find out how long you can use them for. 1.It...
